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Keep your sellers and customers happy and grow your business with a little help from Alorica
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Desired Outcomes… Delivered

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Connect your CX channels to ensure a smooth and easy journey for every transaction
Connect your CX channels to ensure a smooth and easy journey for every transaction
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Enhance the marketplace experience and improve outcomes with data-driven insights
Enhance the marketplace experience and improve outcomes with data-driven insights
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Grow your market share by onboarding sellers quickly, easily, and at scale
Grow your market share by onboarding sellers quickly, easily, and at scale

Related Products to the Playbook Section Headline

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Services help you create an environment where sellers and customers feel safe to interact and transact by safeguarding against account takeovers, fraud, content abuse and more. 
Deliver multi-dimensional, actionable insights to help improve outcomes, optimize performance, and grow your platform. 
A secure, 100% cloud-based, multi-channel, work-from-home solution that’s optimized and easily scalable.
Harnesses the power of people + technology to impact the moments that matter in online marketplace journeys. 
Services that help ensure reliable product data and content, optimized advertising, and authentic customer reviews. 
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Results You Can Measure

+129

Increase in headcount in less than three years for a last-mile logistics company

65%

Increase in headcount in less than three years for a last-mile logistics company

348

Increase in headcount in less than three years for a last-mile logistics company

$5.6M

Increase in headcount in less than three years for a last-mile logistics company

200%

Increase in headcount in less than three years for a last-mile logistics company

 

+137

Increase in headcount in less than three years for a last-mile logistics company

$88M

Increase in headcount in less than three years for a last-mile logistics company

50.1%

Increase in headcount in less than three years for a last-mile logistics company

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Alorica and Musubi Forge First-to-Market Digital Trust and Safety Platform to Redefine Content Moderation

Apr 10, 2025, 19:04 PM
Alorica partners with Musubi Labs to debut an industry-first AI + human content moderation platform that detects 64% more threats, cuts costs by 65%, and delivers real-time safety at scale.
Title : Alorica and Musubi Forge First-to-Market Digital Trust and Safety Platform to Redefine Content Moderation
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An end-to-end solution integrating AI moderation with human-in-the-loop agents to proactively combat evolving digital threats and deliver significant results with speed and precision 

IRVINE, Calif., April 16, 2025—Alorica Inc., a global leader in digitally-powered customer experiences (CX), today announced its joint venture with tech startup Musubi Labs to pioneer a groundbreaking system that sets a new industry standard for real-time, AI-driven content moderation. This powerful digital trust and safety platform blends Alorica’s moderators with Musubi’s adaptive AI model, delivering a first-to-market solution for scalable automation with expert human oversight. Whether safeguarding social media platforms, streaming services, e-commerce marketplaces or gaming communities, this collaboration enhances compliance, efficiency and user safety.   

“As online communities continue to grow and bad actors exploit generative AI for malicious activity, traditional models are struggling to keep up—making the need for smarter, scalable solutions more urgent than ever,” said Mike Clifton, Alorica’s Co-CEO. “This strategic relationship further strengthens Alorica’s leadership in AI-driven content moderation, reinforcing our commitment to investing in transformative technology that empowers businesses to protect their users, maintain brand trust, mitigate reputational risk and drive operational excellence in the ever-evolving digital landscape.”  

Key Benefits of Alorica’s Digital Trust and Safety Platform: 
  • Faster, Smarter Decision-Making – Detects 64% more bad actors and harmful content, accelerating decisions 500 times faster than traditional methods. 
  • Unmatched Reliability – Reduces errors by 89%, ensuring culturally sensitive and contextually relevant decisions. 
  • Cost and Operational Efficiency – Slashes costs by over 65%, optimizing workflows and enabling seamless scalability. 
  • Holistic Content Governance and Compliance – AI-driven workflows ensure robust enforcement of content policies while human oversight guarantees cultural sensitivity and nuanced decision-making. 
“We couldn’t be more excited to partner with a forward-thinking, digital-first leader like Alorica,” said Tom Quisel, Co-Founder and CEO, Musubi Labs. “Their innovative approach and deep experience in trust and safety align perfectly with our mission to revolutionize the space with holistic, AI-enabled content moderation to protect user-driven platforms.”  

“By advancing our vision of ‘Human + AI’ into the trust and safety space through our partnership with Musubi Labs, we are delivering a content moderation strategy that outperforms the competition—at a fraction of the headcount and cost,” said Max Schwendner, Alorica’s Co-CEO. “Unlike traditional models that struggle to scale, our proactive approach ensures real-time threat detection, greater accuracy and significant cost savings, while maintaining expert judgment for complex cases. We embed safety by design into every client engagement, setting a new industry benchmark and achieving remarkable results without the massive operational footprint.” 

To learn more about Alorica’s offerings, visit https://www.alorica.com/trust-safety.  


About Alorica

Alorica is the global leader in designing and deploying tech-enabled customer experiences (CX) at scale. As a full-service, strategic CX partner, we combine next-gen technology and managed service expertise with a digital-first, human-focused approach. Our 100,000+ experts across 17 countries— including agents, technologists and solutionists—empower brands around the world with tailored interactions customers crave. Through our multifaceted technology portfolio and 150% YoY investment in digital innovation, our clients have access to pioneering technology and digital transformation results that include a 120% increase in engagement, 45%+ in contact reduction, and 20% in cost savings. Alorica’s proven track record of delivering best-in-class performance for 25+ years has resulted in world-class customer and employee satisfaction scores along with long-term loyalty. To learn more, visit www.alorica.com.

Media Contact: 

Sunny Yu
[email protected]

 

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Alorica Inc. (“Alorica”) is the holding company of various direct and indirect subsidiaries, including Systems & Services Technologies, Inc. (SST), NMLS 950746. Many of Alorica Inc.’s subsidiaries operate under the brand, Alorica, but all remain separate legal entities.

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